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Gone are the days when you could manually network with people and expect to reach a greater audience. The internet has forever changed how people work and how they interconnect with each other. Social media is now at the front for any method of getting in contact with someone or simply making new connections. If you are still battling it out doing it the old way of advertising in the local paper, you are missing out on important and vital pieces of the puzzle. You need to start utilizing Twitter, Facebook, MySpace, Blogspot and more if you want to get your information and products out to a wider target audience. It can seem a bit confusing at first but this article will explain this new trend in networking. Hopefully you will become a master and gain a much broader view of how this medium can work to your advantage.

What are some good examples of social media?

The social media sites that immediately come to mind are some of the most popular websites today. Sites like Facebook, MySpace and Twitter. There are also countless websites and chat boards that help people connect with each other no matter how great the difference. Any avenue that allows people to socialize together without necessarily being in the same proximity is social networking at its best or worst as it can bring out different personalities in people. But the open forums do give people chances to expand their thoughts, business and personal or political agendas. Even the 2008 United States Presidential election relied on social networking sites to get their political platforms out to the public.

How does social media and social networking differ or are they the same?

Though you often see the terms ’social media’ and ’social networking’ used in different ways in reality they are very similar. They are not exactly the same but they are closely enough linked that they work interchangeably for many purposes. The media aspect is the actual method or medium of communication used whereas the networking is the actual social interaction. So it is easy to see where the two are very similar and often used together or in place of the other.

What are some of the most popular ways to use social media to my advantage?

One of the most popular ways to use social media to your advantage is through a personal website or a blog. You create a website that is designed to draw in customers or help you network with other working professionals in your line of work. By constantly updating the information on the website you can keep people interested in what you have to say or what you are offering. And if you use social networking sites such as Twitter you can direct more traffic to your website which, of course, leads to a bigger audience and more interest.

How has social media changed the way people think or act?

On the positive side social media has allowed more people to stay in contact with each other and has provided them with a great way to expand their networks. It allows for updated information to be passed between each other in an expedited fashion. Yet there are some downsides. It is easy to pretend that the internet is completely anonymous yet news stories have shown this to not be so. You cannot say and do anything you want. You have to be aware that others are reading and watching what you have to say.

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